The SBG showroom in Buenos Aires, an established distributor in South America, has recently signed an agreement with Ceramica Cielo. The Argentinean retailer has dedicated the entire second floor of its showroom to Cielo products. The 300 square metre showroom was fitted out directly by SBG, which emphasised the brand’s most iconic collections, highlighting the scenic presence of the furnishings and the strong design component that distinguishes them.
It is precisely these aspects that were particularly appreciated by Cielo’s Argentinean partner, so much so that Fabio Guerrini, President of SBG Group, commented on the agreement as follows: “We are proud to count among our suppliers a company like Cielo, which fully represents the excellence of Made in Italy appreciated all over the world, while at the same time expanding our offer, which thus becomes increasingly complete”.
Satisfaction is also evident in Italy, from where Dimitri Mei, CEO of Ceramica Cielo, commented: “The inauguration of this exhibition space is another important step in our expansion into the Central and South American markets. This is a strategic operation, aimed at strengthening distribution abroad, which currently accounts for around 40% of revenues”.
Among the Ceramica Cielo products on display in the Argentine showroom, the Le Giare freestanding bathtub in LivingTec by Claudio Silvestrin, the pair of Delfo cabinets in Brina finish, ceramic top in Talco finish and Lavagna basin, the Eos-C. mirrors by Andrea Parisio and Giuseppe Pezzano. And again, the pair of I Catini freestanding washbasins in Talco and Cemento finishes combined with Argo ceiling mirrors, again by Andrea Parisio and Giuseppe Pezzano, and the Milano washbasin unit in Brina finish and Matt Black metal structure combined with Siwa mirror.
