Brussels Furniture Fair
redazione 12/01/2021

Franke Home Solutions: a new initiative

A new division to expand the offerings of Franke Group

Announced in July, operative since 1 January, the merger of Faber Hoods & Cooking Systems and Franke Kitchen Systems has given rise to the new division Franke Home Solutions, through which the group sets out to expand its presence in the kitchen sector, optimizing acquired know-how in the preparation and cooking of foods in the domestic context.

Barbara Borra, Ceo Franke Home Solutions

Barbara Borra, Ceo Franke Home Solutions

“Our anchor products will have to function to open doors, so we can expand into new areas, such as that of indoor air quality. Our strategy aims to achieve a presence in every home with our innovative solutions – says Barbara Borra, President and CEO of Franke Home Solutions. – Thanks to a range of complementary and perfectly assorted products, as well as a unified and simpler sales and service organization, we can now offer better support for our BtoB partners while providing consumers with the best possible experience. In this way, we can create true added value for our stakeholders: trading partners, end-users and employees.”

The managerial organization of the new division has been revised, with Andrea Paiusco (General Director of Franke Italia since January 2020, previously in charge of Cluster Italy and Eastern Europe since June 2019) as the new Vice-President EMEA, and Stefano Benvenuti as Sales Director in Italy.

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