Brussels Furniture Fair
veronica 16/07/2020

A world of comfort

Seating systems and modular sofas become convivial corners and islands of rest. The proposals of Poliform expand the concept of upholstery as a central feature of habitat wellness

The key word is relaxation! Now more than ever, interiors are required to offer wellbeing and comfort as a primary virtue. Poliform grants meaning to a simple concept and all its overtones. While most of the new products will be unveiled in the fall, in the meantime the company is bringing its latest collections to the spotlight, which narrate the Casa Poliform context, summing up its philosophy and its style.

Starting with the Gentleman collection, the result of collaboration between Poliform and Marcel Wanders, once again side by side after the great success of the Mad line with all its various interpretations.
In Gentleman comfort translates into a new sense of hospitality and warmth, through a seating system of sophisticated appeal, suggested by the name itself: the volumes have grace, with sinuous lines, while the raised base (in matte or glossy brown nickel coated metal) accentuates the sense of lightness and adaptability, ready to interact with other furnishings and contexts.
The Gentleman collection is composed of various solutions, each with its own personality, but all deeply linked to putsue perfect harmony through the combination of all the parts: Gentleman Relax, Gentleman Single, Gentleman Reserved and Gentleman’s Friends.

Westside by Poliform - Design Jean-Marie Massaud

Westside by Poliform – Design Jean-Marie Massaud

The Westside system speaks of a completely different kind of comfort and relaxation in the living area: Jean-Marie Massaud (a constant in the company’s portfolio) packs the essence of softness into a modular composition that through an agile game of combinations can form a small private island, a classic corner configuration or a large deconstructed modular divan.
The seat cushions on a slender base in solid tulipwood, the alternation between backs and armrests in fabric, cowhide or metal, the complements having distinctive features that add a touch of functional quality, make this versatile system an emblem of the effective alchemy between Poliform and
Jean-Marie Massaud: an infallible partnership to achieve timeless comfort and elegance.

Our latest stories

Christina O meets James Bond
Minutes icon
2 minutes

Christina O meets James Bond

More a private yacht than a cruise ship, this vessel was conceived as a floating luxury hotel. It’s how Four Seasons I is redefining the seafaring experience: with more space, vast panoramic suites, and a pool that seemingly disappears

Projects&Hospitality
The Gulf’s autumn calendar
Minutes icon
2 minutes

The Gulf’s autumn calendar

From Riyadh’s fast-growing design scene to major fairs and exhibitions across Dubai, Abu Dhabi, Sharjah, Amman and Doha, the region’s cultural calendar is filling up. Here are the key design, architecture and art dates to add to your diary from September through November

Events
Treading lightly as guests of nature
Minutes icon
2 minutes

Treading lightly as guests of nature

In the Philippines, nestled in a cove dominated by sheer cliffs, Lagen Island Resort / El Nido by WATG & Wimberly Interiors embodies a regenerative approach to hospitality

Hospitality
Gaya Beach House
Minutes icon
1 minute

Gaya Beach House

Juhu Beach, Mumbai | Lissoni Casal Ribeiro

Projects&Hospitality
Between aesthetics and technology
Minutes icon
2 minutes

Between aesthetics and technology

Fluid spaces, discreet elegance, and a sea-inspired color palette. This is the new T52 Awandra, a successor to Baglietto's 33 and 44-meter series, but with an elevated level of customization – including in its exterior design

Projects&Hospitality
Archifeed expands from Beirut to Miami
Minutes icon
1 minute

Archifeed expands from Beirut to Miami

Founded by architects and educators Teymour Khoury and Yasmina Mahmoud, Archifeed has expanded its Architecture Summer Workshops from Beirut to Miami, introducing high school students to architectural thinking before they enter university

Design