“To make people the central focus, to talk about light not starting with the lamp – those who have designed, developed and produced it – but about those who live with it inside their own intimate space: the home.” This is the concept of the VITE project created by Foscarini.
A narrative in images – but also videos and words – a journey inside real homes in cities like Copenhagen, New York, Naples, Shanghai and Venice, in the company of the artist, photographer and videomaker Gianluca Vassallo.
Foscarini, Vite © Shanghai
VITE presents an everyday portrait of the interiors of 17 homes, across 5 cities and 3 continents, entering into contact with the people who live in those spaces. Their stories have been captured by Vassallo and written, at the same time, in the words of the author Flavio Soriga.
After the projects Inventario, Ritratti and Maestrie – respectively on design culture, products transformed into personalities, and the craftsmen who make those products – in VITE Foscarini concentrates on the more intimate, authentic aspects of ‘home.’
Foscarini, Vite @ New York
“In this project the product is no longer at the center, because people are at the center. It is a change of focus, a statement of principle. People are the ones who choose, and we want to be part of their emotional panorama, their domestic panorama,” says Carlo Urbinati, President of Foscarini.
“In the homes of others there is life, there are stories and people,” Flavio Soriga explains, commenting on the project which took more than a year to produce. “Every time the door has been opened to one of the lives I have photographed across these months, I have tried to find a Sunday from forty years ago, which exists inside me. I have searched for the wonder of that particular light I experienced at the age of six, in a totally new house, with the smell of fresh paint to welcome us, and the sound arriving from upstairs. Which was simply the light I imagined crossing the life of whoever it was that lived up there.”
Foscarini, Vite @ Venice
